CHAPTER 9

THE BLOCKCHAIN SOCIETY

Our goal when we began writing this book was to help business leaders understand how blockchain can be used today and tomorrow to reinvent who your customers and partners are and how you engage with them. Yet even with that business focus, our research into blockchain has always touched on the ways it could fundamentally change the rules of engagement in broader society. After all, enterprises are both dependent on society and enablers of it. Society establishes the infrastructure in which business operates, and businesses, in turn, feed society through employment, economic engagement, and applied innovation. We cannot talk about one without recognizing the influence of the other.

Models for how to forge a new ...

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