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The Reciprocity Advantage
book

The Reciprocity Advantage

by Bob Johansen, Karl Ronn
September 2014
Intermediate to advanced content levelIntermediate to advanced
240 pages
4h 40m
English
Berrett-Koehler Publishers
Content preview from The Reciprocity Advantage

CHAPTER 1Reciprocity Right-of-Way

In which the complex notion of right-of-way is unpacked and put into play in search of growth and scale.

Right-of-way has multiple meanings. In law, it means a basic exclusivity where one person has permission to do something others cannot do. In California, Oregon, and some other states, pedestrians have the right-of-way over cars. According to Dictionary.com, right-of-way is defined as

1. a common law or statutory right granted to a vehicle, as an airplane or boat, to proceed ahead of another;

2. a path or route that may lawfully be used;

3. a right of passage, as over another’s land;

4. the strip of land over which a power line, railway line, road, etc., extends.

Right-of-way is an unrealized opportunity space ...

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Publisher Resources

ISBN: 9781626561069