CHAPTER 7

Stick to Your Values

Values are like fingerprints. Nobody’s are the same but you leave them all over everything you do.

—Elvis Presley, American singer and actor (1935–1977)

Why Should You?

Notice that in the previous chapter, I listed values as one of the key elements of self-awareness, but we didn’t go into it. That is because values warrant their own standalone chapter and principle.

Your values are a set of ingrained beliefs that you hold as guiding principles. They help define your judgment and character and help you navigate life’s decisions. Your values and my values have been defined by our context, upbringing, experiences, and influences. Every individual has a set of values. An individual may or may not be able to effectively ...

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