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The Sales Book by Graham Yemm

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Communicating with your team

Objectives

  • To understand the need to communicate effectively with the sales people
  • To recognise the need to adapt your communication to suit the individual when appropriate
  • To be aware of the advantages and disadvantages of the different communication channels
  • To make sales meetings a positive and constructive part of your communication process

Understanding

In these days of technology all around us and with so many different ways of getting and keeping in touch, we have little excuse for not communicating with colleagues, customers and staff. However, does the speed and ease of contacting others really improve communication? I believe that the reality is that we are more concerned with how quickly we can communicate ...

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