Release the Parking Brake or Rev the Engine— Implementation Strategies
Overview
Implementing a Sales Momentum Mindset involves two skills, reducing restraints or increasing effort, or as I call it, releasing the parking brake or revving the engine. In this chapter, we cover a few more tactics to keep sales momentum front of mind. Once the sales momentum mindset takes over, long-term results get easier to visualize and bring to reality. We do this by taking a high-level look at a company where it’s being implemented.
The experts tell us thinking about solutions in a binary, “either/or” orientation is limiting, but it has some advantages, especially when it comes to implementing an idea. The big idea in this book is we need to change ...
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