p.215
Here are several pieces of copy with room for you to add in your work, i.e., relationships, the Moment Before, banter, L2LOs, tag, etc.
Round-up Barbecue Sauce
(Talent: Man at an outdoor grill, cooking.)
TALENT: PEOPLE ASK ME ALL THE TIME . . . HOW COME YOU’RE SUCH A GOOD COOK?
I TELL ‘EM IT’S THE SAUCE.
(He holds up a jar of Round-up.)
IT’S TRUE.
IF YOU WANT TO BE A GRILL MASTER, YOU NEED TO START WITH GOOD SAUCE.
(He opens the jar and pours some on the meat on the grill.)
ROUND-UP BARBECUE SAUCE.
NO QUESTION, YOU’LL BE THE BEST COOK IN TOWN.
Wipe Once Cleaner
(Talent: Woman, mid-forties, in kitchen, cleaning.)
TALENT: CLEANING ISN’T THE PROBLEM; HAVING TO RE-CLEAN EVERYTHING IS.
FIRST YOU USE A SPRAY ...
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