Book description
The book introduces the concept of narrative intelligence—an ability to understand and act and react agilely in the quicksilver world of interacting narratives. It shows why this is key to the central task of leadership, what its dimensions are, and how you can measure it. The book’s lucid explanations, vivid examples and practical tips are essential reading for CEOs, managers, change agents, marketers, salespersons, brand managers, politicians, teachers, parents—anyone who is setting out to the change the world.Table of contents
- Praise
- Title Page
- Copyright Page
- The Secret Language of Leadership.
- PREFACE
-
PART 1 - WHAT IS TRANSFORMATIONAL LEADERSHIP?
-
INTRODUCTION - TEN MISTAKES TRANSFORMATIONAL LEADERS MAKE
- Mistake #1: Unclear, Uninspiring Goal
- Mistake #2: Lack of Total Commitment for Change
- Mistake #3: Incongruent Body Language
- Mistake #4: Misreading the Audience
- Mistake #5: Lack of Narrative Intelligence
- Mistake #6: Not Telling the Truth
- Mistake #7: Attention Misdirected
- Mistake #8: Inability to Elicit Desire for Change
- Mistake #9: His Reasons Backfired
- Mistake #10: The Conversation Died
- Learning the Language of Leadership
- Chapter 1 - THE SECRET LANGUAGE OF LEADERSHIP
-
INTRODUCTION - TEN MISTAKES TRANSFORMATIONAL LEADERS MAKE
- PART 2 - THE LANGUAGE OF LEADERSHIP: KEY ENABLERS
- PART 3 - THE LANGUAGE OF LEADERSHIP: KEY STEPS
- [APPENDIX 1] - PRESENTATION TO THE CHANGE MANAGEMENT COMMITTEE OF THE WORLD ...
- [APPENDIX 2] - TEMPLATES AND EXERCISES
- [APPENDIX 3] - WHAT’S YOUR NARRATIVE INTELLIGENCE?
- [NOTES]
- Acknowledgments
- ABOUT THE AUTHOR
- INDEX
Product information
- Title: The Secret Language of Leadership
- Author(s):
- Release date: October 2007
- Publisher(s): Jossey-Bass
- ISBN: 9780787987893
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