August 2013
Beginner
288 pages
6h 31m
English
Baby Boomer: A generational group of people born roughly between the years of 1946 and 1964. Because of their age, this generation generally comprises management and executive-level positions today. (See also: Digital Immigrant, GenXer, Millennial)
Big Data: A term used to describe the unprecedented abundance of data that has arisen as a result of the digital age. Data capture techniques through websites and social platforms produce data points at such a rate that many businesses struggle to both store and process the information.
Blue Focus Marketing Möbius Model™: A nonlinear model of social engagement between employees, customers, and prospects. The Mobius strip represents a 360-degree continuum for social communication inspired by ...