Chapter 2

SOCIAL MEDIA AND THE LAW

WHAT EVERY ORGANIZATION NEEDS TO KNOW ABOUT LEGAL COMPLIANCE

Ever-growing social media use, combined with an overall increase in business and personal online activity, has ushered in a “new era” of Internet-related litigation. No longer are work-related lawsuits restricted to inappropriate email content or unmanaged web surfing. Employees today are using smartphones to transmit “sext” messages, including obscene photos and off-color text, to coworkers, customers, and the online community as a whole. Angry workers are using Twitter and blogs to defame suppliers, criticize customers, and malign managers. Resentful employees and poorly trained staff are using YouTube and Facebook to reveal company secrets, gossip ...

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