INTRODUCTION
GETTING THE MOST FROM THIS RESOURCE
The Social Media Handbook: Policies and Best Practices to Effectively Manage Your Organization’s Social Media Presence, Posts, and Potential Risks is a best practices–based guide for safe, effective, and compliant electronic business communication in the age of social networking, two-way conversations, and real-time collaboration, both within your office walls and without. The Social Media Handbook is written for human resource (HR) professionals, information technology (IT) managers, legal professionals, compliance officers, records managers, training professionals, business owners, and others with a need to manage twenty-first-century technology tools with twenty-first-century employment rules. ...