The Startup Players Handbook: A Roadmap to Building SaaS and Software Companies

© The Author(s), under exclusive license to APress Media, LLC, part of Springer Nature 2023

C. Edge et al.The Startup Players Handbookhttps://doi.org/10.1007/978-1-4842-9315-7_15

15. Services

Charles Edge¹  , Chip Pearson² and Amy Larson Pearson²

(1)

Minneapolis, MN, USA

(2)

St. Paul, MN, USA

 

Companies, as with adventuring parties, often have a mission and values. This book is about how to build a software startup (although much of what we go through can be applied to any type of company). But many a software and hardware company also sells services. Every company with a household name has a services team. Some consider professional services a profit center; others consider services a loss leader done to improve onboarding or retention. This can be ...