July 2012
Beginner
264 pages
4h 46m
English
Content preview from The Strategy Book
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Saving your company from failure
Organisations fail, but they don’t have to. Clever strategy can play a big part in preventing failure. It can also make a valuable contribution to turning the company around when it is in danger. And strategy can also make you smart enough to know that failure must be faced and overcome many times. Saving your company from failure is business as usual.
Frequency – Regularly.
Key participants – Top management teams first.
Strategy rating ****
Ford was facing failure. Sales were down 25 per cent. It revealed the largest loss in corporate history. Debts were so huge that its credit ratings reached junk status. Profit margins per car were low and the company announced that it would not return to an overall profit ...