The Strategy Workout

Table of contents

1. Cover
2. Title
3. Contents
4. About the authors
5. Acknowledgements
6. Introduction
7. Self-assessment questionnaire
8. PART 1 10 steps to becoming a more strategic thinker
   1. Step 1 Join the conversation: thinking and talking strategy
   2. Step 2 Strategy stress test: getting the fundamentals right
   3. Step 3 Sort out stuff: clarifying the real situation
   4. Step 4 Do not sweat the small stuff: dealing with what is important
   5. Step 5 Imagine possibilities: thinking like a futurologist
   6. Step 6 Know your enemy: assessing the competition
   7. Step 7 Focus your energy: making the right choices
   8. Step 8 Think outside the box: using innovation to develop new ideas
   9. Step 9 Explore the territory: building a strategy map
   10. Step 10 Maintain momentum: turning ideas into action
9. PART 2 10 strategy skills in action
   1. Skill 1 Entering the dragon’s den: pitching your idea
   2. Skill 2 Transmitting on WIFM: the world’s favourite radio station
   3. Skill 3 Creating a burning platform: explaining difficult choices
   4. Skill 4 Absolutely fabulous: planning strategy PR
   5. Skill 5 Think, feel, do: getting your message across
   6. Skill 6 Creating your strategy A Team: putting together talent
   7. Skill 7 Meeting the black swan: thinking the unthinkable
   8. Skill 8 Resistance is futile: overcoming the 5Cs
   9. Skill 9 Strategic swimming: are you like a shark or a whale?
   10. Skill 10 Strategy stylist: keeping up with fashionable gurus
10. PART 3 10 strategy challenges in action
    1. Challenge 1 Post mortem: how to learn when a strategy goes wrong
    2. Challenge 2 #me: how to develop powerful personal branding
    3. Challenge 3 Think fast and slow: how to make difficult choices
    4. Challenge 4 Pivot: how to change the plan on the move
    5. Challenge 5 Look and learn: how to work with consultants
    6. Challenge 6 Smarter strategy: how to develop double loop learning
    7. Challenge 7 Careful! How to manage organisational risk
    8. Challenge 8 Mind your back: how to manage personal risk
    9. Challenge 9 Only 24 hours: how to balance short- and long-term priorities
    10. Challenge 10 Napkin-based strategy: how to explain your idea informally
11. Build your development plan: growing your strategic mindset and skillset
12. Self-assessment questionnaire
13. What did you think of this book?
14. Index
15. Endorsements
16. Advertisements
17. Imprint