Step 2: Grow and Tap Your Network

One of the most fulfilling ways to turn straw into gold is to build a solid network of contacts that can help your businesses. Building a network is both personally rewarding and professionally profitable. This chapter provides techniques for building a rock solid network and properly tapping into that network when needed.

1. Give a heads up and do favors.

EXECUTIVE SUMMARY: Giving colleagues a heads up is an effective way to foster and build long-term business relationships. It costs you nothing but a few moments of your time. The recipients will be happy to reciprocate and provide you with similar help.

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