CHAPTER 3

The Skills of Creating Purpose

Effective leadership is not about making speeches or being liked; leadership is defined by results not attributes.

—Peter F. Drucker

The Seven Essential Skills of Leadership

Ultimately, leaders need to be able to produce results. To do so requires the use of seven specific skills, which we will explore in the next three chapters. These skills fall under three categories: The Skills of Creating Purpose, The Skills of Building People, and The Skills of Persuasion.

Most leaders put more effort into redesigning a logo than clarifying what they are trying to accomplish and why it matters.

Skill #1: Thinking Strategically

All men can see these tactics whereby I conquer, but what none can see is the strategy ...

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