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The Tasti D-Lite Way: Social Media Marketing Lessons for Building Loyalty and a Brand Customers Crave
book

The Tasti D-Lite Way: Social Media Marketing Lessons for Building Loyalty and a Brand Customers Crave

by James Amos, BJ Emerson
September 2012
Intermediate to advanced
256 pages
5h 24m
English
McGraw-Hill
Content preview from The Tasti D-Lite Way: Social Media Marketing Lessons for Building Loyalty and a Brand Customers Crave

ACKNOWLEDGMENTS

The journey of a brand involves many. The Tasti D-Lite Way is a collective mindset and effort of numerous participants who share the vision of what the brand can become. While we greatly appreciate all those we were able to include within this text, there are many others who are part of the Tasti D-Lite story whom we also wish to thank.

To the many passionate Tasti D-Lite fans who have carried this amazing brand over the years and for those now patiently waiting in new markets for its arrival, we thank you.

To Snow Phipps for standing behind Tasti D-Lite and having the vision to take it into the future.

Thanks to all our vendor partners, associates, domestic franchisees, area developers and master franchisees around the world ...

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Publisher Resources

ISBN: 9780071799379