O'Reilly logo

The Top 10 Things You Must Know About Sales by Staff of Pearson

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

The Top 10 Things You Must Know About Sales

Staff of Pearson

You can lead a horse to water, but you can’t make it drink. You may have heard this, but how about if you make the horse thirsty. That’s the essence of a sale, getting the energy, the excitement, and then the commitment to come from the customer. Here are ten aspects of preparing for that moment to make a sale happen and be a positive experience for the customer:

1. Attitude—A “can-do” belief in yourself while being honest, transparent, and willing can go a long way. In a sales situation, it is good to remember that people will feed off your enthusiasm (but don’t over-do it); also, if people feel good around you and like you, they are likely to want to help you and give you their business. ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required