Truth 19Pictures and Graphics Are Great, But They Can Get Really Annoying
You've heard the phrase "A picture is worth a thousand words." The original quotation is "One picture is worth ten thousand words." It was penned by Frederick R. Barnard in an ad in the advertising trade journal Printer's Ink in 1921. The phrase wasn't Barnard's sole creation; it was based on a Chinese proverb from an unnamed Chinese philosopher.[1] Barnard suggested that because ads with images are more effective than ads without images, readers should place their picture ads on the sides of railroad cars through Street Railways Advertising Company, of which Barnard was the national advertising manager.[2]
The phrase over time has dropped a 0 (going from 10,000 words ...
Get The Truth About Getting Your Point Across: ...And Nothing but the Truth now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
