TRUTH 1 Engagement happens one person at a time

Abe is a corporate security expert who has devoted his life to his profession. Born in India to a Muslim family, he moved to the United States as a young man, went to school, discovered corporate security, and started a thriving security consulting firm using his birth name, which was immediately identifiable as being Muslim. Then 9/11 happened, and his practice predictably plummeted. A Secret Service agent friend of his took him aside one day and gave him this advice: “You have a choice. Keep your profession. Or keep your name. At this point in time, you can’t have both. Maybe later, but not right now.” Abe chose to keep his profession.

Because he had already converted to Christianity, he felt ...

Get The Truth About Motivating Your Employees: The Essential Truths in 20 Minutes now with O’Reilly online learning.

O’Reilly members experience live online training, plus books, videos, and digital content from 200+ publishers.