Chapter 47. Social networking is going mobile

Mobile social networking is a major growth area in the fast-changing world of social networking. Mobile accessibility is becoming an increasingly important component of everyday digital life. As more and more people are on the go and away from their computers for lengthy periods, the more critical it becomes for them to connect to the online world from their mobile devices.

Many mobile phone users already check email and send text messages. Adding social networking functionality is a natural extension of that. Today’s mobile society wants the freedom that their mobile lifestyle brings, yet they still crave the connectivity that their social networks provide, both personally and professionally.

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