February 2009
Beginner to intermediate
224 pages
4h 9m
English
Content preview from The Truth About Search Engine Optimization
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Truth 16. Content management systems matter—a lot
Let’s say you want to bake a cake. Before you do, you need to buy a cake ring. You conduct a quick search on the Web and find two different merchants at two different domains offering just what you need. Here are the URLs of the two product pages you found:
Later, your daughter needs some help with her homework assignment on global warming, so you help her to search current news stories about the issue. You find two very useful articles from two separate publications at these URLs:
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.