CHAPTER 25: FINALLY … FOR THE CUSTOMER: THE USD AS AN INTERFACE
If you have read right through this book, you have discovered that behind something as simple as a USD is a complex world of pain… This book is not an instruction manual but a book about the different ingredients required and how these ingredients interact. It is up to you to assess which parts apply to your own situation. There are examples, tips and practical advice, but in the end you need to decide for yourself what will or will not work in your own environment.
An important feature of enterprises is their interaction with customers. This interaction has become increasingly complex over the years. Significantly, it has become increasingly difficult to maintain individual contact ...
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