Chapter NineWho is Your Secret Army?
Gina Balarin, Founder, Director & Content Queen of Verballistics, Brisbane, Queensland, Australia.
Gina Balarin accuses marketing people of having been liars in the past, and of still misleading themselves: today. She asks, “Why does disillusionment with marketing still exist?” And answers: it's because there is one fundamental problem with the way organisations work; people don't communicate meaningfully.
Gina Balarin is an inspirational TEDx and keynote speaker, storyteller, author of The Secret Army: Leadership Marketing and the Power of People, and a B2B marketing leader. Gina's goal is to inspire ...
Get The UnNoticed Entrepreneur, Book 1 now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
