The Unusually Useful Web Book

Chapter . take action! increasing traffic

	“If you should put even a little on a little, and should do this often, soon this too would become big.”
	--Hesiod

Whenever I’m confronted with mystical forces that seem beyond my control, I become exceedingly rational. I break down problems, prioritize goals, make lists, and take frequent breaks for important tasks like reorganizing my bookshelves.

Multi-faceted problems, like increasing your site’s traffic, benefit from this uptight approach, because it’s hard to get your head around all the issues at once. Traffic, you see, isn’t merely a function of your site’s popularity or marketing budget. Many symbiotic ...