November 2012
Beginner
240 pages
4h 59m
English
book
The Viral Video Manifesto: Why Everything You Know is Wrong and How to Do What Really Works
by Stephen Voltz, Fritz Grobe
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CHAPTER 4Just Press Record and Do It
OK Go—Here It Goes Again
Viral video is about raw, unfiltered experience, so don’t dress it up.
Every edit and camera move filters our experience and makes us feel more like we’re watching a TV and less like we’re actually there. You want us to feel like we’re right there and that there are no barriers between us and what happened. As Trish Sie, the Grammy-winning choreographer behind several of OK Go’s hit viral videos, has said, “[You] want to stick to that original feeling of: if you were in the room, this is what it really looked like.”
It’s no accident that many of the biggest viral videos of all time ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.