November 2012
Beginner
240 pages
4h 59m
English
book
The Viral Video Manifesto: Why Everything You Know is Wrong and How to Do What Really Works
by Stephen Voltz, Fritz Grobe
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CHAPTER 9FOR MARKETERS: No #&$@ing Product Shots
Guys Backflip into Jeans
The time-honored approach in advertising is that lots is good and more is better. Traditional marketers are getting more and more creative about finding ways to get their brand, their logo, and their message in front of consumers as often as humanly possible. As Louise Story noted in the New York Times, subway turnstiles have sported Geico logos, fresh eggs in the carton have been stamped with the names of CBS television shows, Verizon has emblazoned its logo on pizza boxes, and US Airways has found advertisers so eager to get their messages in front of consumers that it ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.