Foreword

Nearly a year ago during one of many discussions regarding the impact of big data at companies struggling to realize its full potential, the topic of data visualization and visual communication became the centerpiece. While many companies had found proficiency in working with big data or even created data science and analytics initiatives, enabling people to work properly with data visualization tools was falling far short thus creating a roadblock for full realization of big data’s potential.

This is the visual imperative, ultimately driven by every company’s need to enable its people to analyze and communicate effectively in a data-centric world. Lindy and I started thinking about ways our research could help companies take something ...

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