1. The Big Impact of Going Small
So...why did I write this book?Aren’t there already booksabout making iPhone,iPod touch, and iPad apps?
There are indeed several books about the subject, and they are all very informative. However, I wrote this book for a specific audience.
In short, someone a lot like me.
What I have done is write the book that I wish I’d had on my bookshelf about two years ago when I was beginning to investigate how to design iPhone applications. At the time, the only books I could find dealt with programming in Objective-C or explored how to leverage very specific functions and features of the iPhone and iPod touch.
I have nothing against Objective-C programming. I would just rather not do it myself. And while impressed by ...
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