11R.O.F.L.
As an Internet acronym, R.O.F.L. stands for “rolling on the floor laughing.” For the purposes of this chapter, I suggest that it should stand for “Return On Fun Lasts.” In fact, Zappos may be the best example of an often-underappreciated truth: a small investment in workplace fun will produce tangible and profound benefits for your staff members, your customers, and your brand’s equity. As an offer of proof, let’s look at how the nominal but consistent investment in workplace fun produces lasting returns for Zappos as it relates to
Improvements in the quality of life of Zappos employees
Extra-mile effort by staff members
Exceptional ...
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