Chapter 13
Prototyping
Health Care Network • Namibi • MITx Prototype Camp • Field Structure of Prototyping • Principles of Prototyping • Field Notes
Having established a connection to the source (presencing) and having clarified a sense of the future that wants to emerge (crystallizing), the next stage in the U process is to explore the future by doing (prototyping). Prototyping is the first step in exploring the future through experimentation. David Kelley, founder and longtime CEO of the influential design firm IDEO, summarizes the design industry’s approach to prototyping succinctly: “Fail often to succeed sooner.”1 Prototyping means to present ...
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