CHAPTER 10Step Four: Generate Answers

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Step 1: What’s Going On?

Step 2: What’s Success?

Step 3: What’s the Question?

Step 4: Generate Answers

Step 5: Forge the Solution

Step 6: Align Resources

I make more mistakes than anyone else I know.And, sooner or later, I patent most of them.

Thomas Edison

Step 4: Generate Answers

Ten Thousand Failures

Pete Rose is probably the best baseball player never to be inducted into the Hall of Fame.1 Rose played from 1963 to 1986, mostly for the Cincinnati Reds. He played in 17 all-star games and won three World Series rings, three batting titles, and two gold gloves. He played more games and had more at bats than ...

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