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Think Big, Start Small, Move Fast: A Blueprint for Transformation from the Mayo Clinic Center for Innovation by Farrugia, Barbara Spurrier, LaRusso

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Image CHAPTER FOUR Image

Fusing Design Thinking with Scientific Rigor

The Fusion Innovation Model

If I asked my customers what they wanted, they’d have told me “A faster horse.”

—HENRY FORD

The Ford “faster horse” quote is an old standard in the annals of innovation, and it is by no means new to any of you familiar with innovation literature. We bring it to you not so much as a revelation but as a way to frame our thoughts and to introduce the how component of our innovation story—the Mayo Clinic Center for Innovation approach and model for making innovation ...

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