About the Authors

Stuart Crainer and Des Dearlove create and champion business ideas. Stuart and Des are the creators of the Thinkers50 (www.thinkers50.com), the original global ranking of business thought leaders. Their work in this area led Management Today to describe them as “market makers par excellence.”

Stuart and Des are former columnists at The (London) Times, contributing editors to the American magazine Strategy+Business, and editors of the bestselling Financial Times Handbook of Management. Their books include The Management Century, Gravy Training, The Future of Leadership, and Generation Entrepreneur. These books are available in more than 20 languages.

Stuart is the editor of the award-winning Business Strategy Review. Personnel ...

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