Chapter 2Funding and Competing Agendas

Christine Choy

Abstract

Filmmaking, whether fiction or documentary, long or short format, requires funding. This chapter considers approaches to financing media productions as well as the positive and negative consequences of funding agendas. The aim of the chapter is to provide filmmakers with a framework that can lead to ethical fundraising strategies at each stage of the preproduction, production, postproduction, and distribution process.

In the last section of his famous essay, “The Work of Art in the Age of Mechanical Reproduction,” Walter Benjamin (2008/1936, p. 228) describes how film uniquely combines a range of creative disciplines such as painting, music, performance, and science. He didn’t mention, ...

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