Chapter 3. Prototyping Methods

Methods to explore, challenge, and evolve your ideas in reality

  1. Extra Theatrical methods – An introduction

  2. Prototyping service processes and experiences Investigative rehearsal

  3. Subtext

  4. Desktop walkthrough

  5. Prototyping physical objects and environments Cardboard prototyping

  6. Prototyping digital artifacts and software Rehearsing digital services

  7. Paper prototyping

  8. Interactive click modeling

  9. Wireframing

  10. Prototyping ecosystems and business value Service advertisements

  11. Desktop system mapping (aka Business Origami)

  12. Business Model Canvas

  13. General methods Sketching

  14. Mood boards

  15. Wizard of Oz approaches

This Chapter provides extensive step-by-step descriptions of selected prototyping methods. While it is certainly not complete, this selection still serves as an effective starting point which allows you to prototype a broad range of services or products, whether physical or digital. As service design strives to provide a common language and support co-creation between different disciplines, we have chosen prototyping methods that do not require specialist skills and can be picked up quickly within a workshop setting. While this might sound limiting at first, it allows you to push almost any concept to a point where you can make a safer decision on which experts you actually need to involve in later iterations of the project. Of course, many more methods exist and should certainly be included in the planning and execution of your prototyping activities later on. ...

Get This Is Service Design Methods now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.