Chapter Seven. The Political Dynamics of Product Development
B9780123786241500076/u07-01-9780123786241.jpg is missing
The fight for “ownership” during the development of a product—either physical or digital—is not a new fight. There has long existed tension between management, engineering, and “creative” over who should be responsible for the leadership and vision required to bring a product to fruition. The project manager, overwhelmed with criteria from various stakeholders, is usually responsible for the development of a specification document known as a “spec” (or project document). This written bible for development becomes the ultimate check against functionality, features, cost, and timeframe in ...

Get Thoughts on Interaction Design now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.