Images NOTES Images

Chapter 1

1   BI Intelligence, “Ad-Block Software Is Approaching 200 Million Users—Here’s How Publishers Are Reacting,” Business Insider, September 29, 2015,

2   PageFair Team, “The 2015 Ad Blocking Report,” PageFair (blog), August 10, 2015,

3   Bryan Kramer, “There Is No More B2B or B2C: It’s Human to Human,” Bryan Kramer (blog), January 27, 2014, ...

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