CHAPTER 9 – TRACKING METRICS

I. Rubric

II. Questions to Ponder

• Why do metrics have value?

• How many metrics do we need to assess?

• Can the use of metrics introduce distortions in our comprehension of that which we are measuring? (Attention bias)

• How do we implement a metrics program without offending our employees, who may fear reductions in force?

• Should we implement a balanced scorecard?

• Are symbolic representations (e.g., red-yellow-green or smiley faces) necessarily bad or good? What is the best choice?

• What about the use of Chernoff faces as a representation?

• How do we sample?

• If we use statistics, what does a continuous probability ...

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