March 2013
Intermediate to advanced
114 pages
2h 55m
English
Content preview from Transfer Pricing in International BusinessBecome an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
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Risk and Return
Taking risks is a necessary part of conducting business, with the level of return being the compensation for the degree of risk being taken. The specter of constant change or the acceptance that risks are a part of our everyday organizational life should not be taken as a reason for doing nothing about risk. At the very least, we need to identify every risk that our organization is exposed to whether they are market risks or exchangeable risks.
In the context of pricing goods and services, risk expresses itself in the variability, or potential variability, in the products or services we supply and the customers we supply to. Put more simply, our products may become unfashionable or too expensive, and our customers may change ...
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