Transforming NOKIA: The Power of Paranoid Optimism to Lead Through Colossal Change

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THE NOKIA MAGIC

1988–2008

Nokia was an industry titan that was leading the world into the future. I needed to learn from their example. I wanted to learn their secrets.

WHEN I WAS growing up in the 1970s, Finland felt like the last place you’d think of as a source of high-tech innovation. Our largest companies were in the wood and pulp business, and the fact that Finland has a lot of trees and enough people to cut them down doesn’t make anyone a high-tech genius genius. So in 1988, when a fellow student at the Helsinki University of Technology ...