It’s a Messy, Messy World
This book takes a slightly different approach to other business books on change. Most texts take the view that businesses that proactively manage change, become agile and can seize the opportunities will be the winners. By applying appropriate methods, rigorously and consistently, your business will eventually be in control. However, even after the application of such approaches over the past 50 years or more—this is simply not true for many organizations.
Driving change is usually seen as a proactive and positive activity. This is not always correct. Any change has the potential to create good or bad outcomes and is highly dependent on the perspectives of those that take part in the process. In addition, ...
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