Chapter 10
Future business models
Focusing on true value, scale and efficient use of resources
Introduction
The business model is how a business creates, delivers and captures value. And, for most industries, we thought we knew the basic formula pretty well – until about 2001, when a wave of new ways to create and deliver value started to impact our daily lives. Apple’s iPod (2001) and iTunes (2003) delivered fast, easy music to our pocket; Amazon’s Kindle (2007) gave us weightless (and wait-less) books; Skype (2004) gave us free international calls; Facebook (2005) gave us friends; and Airbnb (2008) gave us places to visit.
Some of the emerging models were fundamentally new ways to connect buyers and sellers. Amazon took aggregation ...
Get Transforming Supply Chains now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.