Chapter 17Business Planning
The best way to make money off of podcasting is to get a large audience. Without an audience, no one is going to pay you to podcast. The best way to get a large audience is to produce a quality show, with interesting and informative content that you are passionate about. If you are not passionate about the subject of your podcast, you will never build a large audience.
—Rob, podCast411
This was part of Rob’s response to an email he received from Anisha, a 13-year-old girl interested in whether or not it was possible to make money off of podcasting. Rob gets this question almost every day, often multiple times per day. ...
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