6FIND YOUR SWEET SPOT

Whatever you do, or dream you can do, begin it. Boldness has genius, power, and magic in it.

—Johann Wolfgang von Goethe, German poet

Your sweet spot is the intersection of your motivations and your strengths. When you are operating in your sweet spot, you feel inspired, energized, and confident that you can do great things. You're fulfilled by your work because you are passionate about it. This creates a powerful flywheel that enables you to be satisfied and successful.

Warren Buffett Found His Sweet Spot

No renowned leader has focused their time and energy around their sweet spot more than Warren Buffett. Through his stewardship of Berkshire Hathaway since 1965, he has created hundreds of billions in value for his shareholders. Yet Warren made the choice to spend time doing what he loved, and delegate the rest—well before his success was assured.

Born in Omaha, Nebraska, Warren made his first stock market investment at age 11. As a teenager, he read Benjamin Graham's seminal book on value investing, The Intelligent Investor, and became a believer in Graham's thesis to value stocks based on the company's business fundamentals. Graduating from the University of Nebraska, Warren studied economics at Columbia University under Graham.

Although Warren loves investing, his first full‐time job as a stockbroker tortured him because brokers were rewarded for networking and selling, which were not his strengths. Instead of becoming a broker who generated commissions ...

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