2
A Better Way
“If you run into a wall, don’t turn around and give up. Figure out how to climb it, go through it, or work around it.”
Michael Jordan
In this chapter you will learn:
• There are walls between the two sides of the process.
• Those walls can be made into bridges with some effort.
The Importance of Trust
The success of the entire change process depends on trust—the trust level before integration and the trust maintained during the process. With the Barrier Model, the trust level usually starts low and gets lower throughout the process, contributing to the high failure rate of change initiatives. Let’s break the trust issue down ...
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