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Twitter™ for Dummies® by Michael Gruen, Leslie Poston, Laura Fitton

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About the Authors

Laura Fitton: Laura "@Pistachio" Fitton is leading the charge of sussing out intelligent and productive business uses of emergent technologies like Twitter, where she is read by thousands of community members. The first to publish a white paper on "Enterprise Microsharing" (popularly called "Internal Twitter"), she also writes for and runs the TouchBase blog and is an early beta tester of Seesmic and Qik. She relaunched Pistachio Consulting in September 2008 to connect businesses to new ideas and innovations using all the tools of microsharing. Pistachio comprises the TouchBase blog (covering business use of microsharing), the TouchBase Link Blog (stream of Twitter and microsharing articles for businesspeople, wherever they are published), and serves clients like Johnson & Johnson, Ford Motor Corporation, PeopleBrowsr, The Sister Project, Transplant-1, and CommuNteligence.

Laura is a magna cum laude graduate of Cornell University's eclectic College Scholar program. In "past lives," she studied science writing with Carl Sagan, rock climbed, sailed on a schooner, raised a niece, ran a hobby farm, traveled, and lived abroad.

Today she lives in Boston with two toddler daughters and a giant Leonberger. She practices Ashtanga yoga and plays ice hockey in her "spare" time and is a stroke survivor dedicated to raising awareness.

Michael E. Gruen: Michael E. Gruen has earned significant respect in the corporate sphere and within the startup community as a trusted advisor since ...

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