THE PARAGRAPH60 Pattern, gradation, and texture
TYPE INVITES INTERVENTION and experimentation. With sophisticated software, patterns, gradations, and textures are all relatively simple to try. Layered type has a fascination all its own, even if it is completely unreadable. It’s reminiscent of everyone talking at once. Because we know there are thoughts, words, and phrases, it seems more meaningful than a pattern of any other kind, even if we can only glean a snippet of meaning here and there. Gradations offer another method to dimensionalize type.
ProjectCover
CompanyHopkins/Baumann
Creative DirectorsWill Hopkins and Mary K. Baumann
IllustratorJohn Baxter
ClientKids Discover
The cover lines form a block of ’60s-style groovy letterforms; behind ...
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