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Ubiquitous Computing for Business: Find New Markets, Create Better Businesses, and Reach Customers Around The World 24-7-365 by Bo Begole

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12. Ubiquitous Business

He has a great knack for picking the right wave and he’s a really smart competitor. He might even bust out a superman air. He has a few tricks up his sleeve. He always pulls reverses and airs that other people don’t.

—Kelly Slater, nine-time World Champion, Association of Surfing Professionals

It’s been twenty years since the potentials of Ubiquitous Computing were first articulated. Innovators at the time thought the Ubicomp wave would be the next big surge, and it might have been, but the industry was soon washed over by the World Wide Web. In the interim, Ubicomp inventors have occasionally despaired that perhaps Ubicomp benefits were somehow not as valuable as the scientists had imagined. An apocryphal story in the ...

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