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Undercover User Experience Design
book

Undercover User Experience Design

by Cennydd Bowles, James Box
September 2010
Beginner
192 pages
4h 50m
English
New Riders
Content preview from Undercover User Experience Design

2. Exploring the Problem

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The experts will tell you that great user experience comes from crystal-clear strategy and exemplary leadership. They’re right of course, but that doesn’t help us much right now. As a UX aficionado in a company that doesn’t share your passion, you’re not going to be able to have that kind of impact right off the bat.

Starting the UX conversation at your organization by asking difficult abstract questions isn’t likely to be effective. It’s easy to point out deficiencies, but what senior managers want is for people to show initiative. So take a pragmatic view, start small and focus on achieving results through UX. Succeed ...

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Publisher Resources

ISBN: 9780132118231Purchase book