I. Focused Attention Biases
Attention requires us to elevate preferred information, while suppressing all other information. Accomplishing this requires the brain to constantly engage in separating out signal from noise. Many times we succeed in attending to the right things; the sights, sounds, and actions that help us attain our goals. We screen out all of the other irrelevant possibilities. Amid these successes, we experience some failures of attention; times when we focus on the wrong information and begin to screen out critical features. Some of these cognitive errors happen consistently across many individuals. This chapter focuses on biases driven by failures of our brain’s attention systems.
As discussed ...
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